Museum of Tomorrow has made its second public appearance as one of the keynote speakers at Alameda Elementary's Environmental Literacy training project. The project was an event co-hosted by the City of Alameda, UC Berkeley and Lawrence Hall of Science.
At the event, Jessica shared some of the basic fundamentals underlying the design processes of Museum of Tomorrow are Klob's Experiential Learning Cycle and the Theory of Planned Behavior in social-psychology. Museum of Tomorrow is fostering behavioral change in a systematic way that involves attitude, subjective norms and behavioral control, which are the three components of a "planned behavior" through the process of experiential learning.
First: It changes the negative and depressed attitude of climate change into fun and empowered.
Second: It creates positive subjective norms through its Instagrambility, chirpy slogans and bright colors.
Third: It provides the necessary tools for people to adopt sustainability easily for easy behavioral control.
Together with these elements, MoT was able to produce an average of 35% point increase in pro-environmental behavior commitments across all exhibits. The pedagogical counseling done at Bay Farm's Elementary has captivated teachers at the event by the mind-blowing facts and theories, leading to more inquiries on potential partnerships. Soon enough, Museum of Tomorrow would be popping up at campuses across all ages!
On October 22, 2018, our founder and CEO, Jessica Ho, was invited to speak as a panelist on the BearFounder's event. Jessica said "This is the first time Museum of Tomorrow has been invited to any public venues as a guest speaker, I was very excited and nervous at the same time. Luckily, I did not cry on stage." Panelists were separated into two groups, the 'Valley of Death Survivors' who has scored a Series A funding or above, and 'Valley of Death Challengers,' who has just set food on the start-up journey. 90% of startups don't survive the valley....
One of the questions landed on Jessica was how she managed a ten people team and ensured everyone is on the same page. "When I on-board people, I make sure to spend a great amount of time explaining MoT's mission and value to the team member. When your team members are crystal clear on the missions, they will have much more autonomy to make the correct decisions and moves on their own."
Museum of Tomorrow has grown from a 3 people team to 10 people rapidly, in the span of a few months, there was a lot of trial and errors for sure, trying different project management software like Asana, and finally resorting back to the good old Google Drive. What we learned was that sometimes the newest technology might not be the best fit for the team, we just have to grind out our own work style as we move along.